Thursday, December 30, 2010

I'm # 1. Again...

As the DJ Khalid of The Pickup Community, All I do is Win, Win, Win no matter what.

Again I've been voted the # 1 PUA in all the World. Making that back to back selections by Making me (I believe) the ONLY back to back winner. Doubt me winning again next year at your own risk...

As always the TSB list is a fun read and I agree with (Almost) everyone on there. It's especially cool to see Rob Judge up there as well as Mark Entropy Manson.

TSB is an awesome resource for guys looking to get better with women, learn more about fashion or just kill some time reading funny articles, links and pics.

Check out the list

Here and be sure to look around the site while you're there.

Thanks to everyone who voted for me, and I look forward to winning this award EVERY year I'm involved in the community.


JS-The King Of Content

Wednesday, December 29, 2010

Fuck The Holidays; Fuck Them in Their Fucking Ass- A Rant in the Style of Drew Magary

I hate the Holidays!

Not in a not so funny romantic comedy starring washed up has beens like Vince Vaughn and Reese Witherspoon type of way.

In a now I remember why I left the country two years in a row to get away from this pathetic, capitalist, LAZY, Boring 4 week stretch of slow torturous agony, that runs from Thanksgiving to New Year's Eve.

Oh how I loathe the Holiday season, let me count the ways.

1. Everybody is on vacation... Business hours when things get done have become a thing of the past since around Dec 20th. Leaving people who like to ya know be productive members of society like myself, talking to voicemails and being forced to chill. And I'm not Chris Bosh, I want to work and continue to make things happen, but I'm being forced into inactivity. Grrr.

2. Everything is fucking closed! Fuck, Christmas and Christmas Eve are the Worst. I stocked up at Whole Foods last Thursday like a Somalian refugee. Then was bored to death of eating salads and pre-mades by about 3PM on Christmas day. Not to mention when my roommate and I went to go get some delicious holiday desserts do we wouldn't show up empty handed at various holiday shindigs(Which I'm getting to in a second) we were turned away because it was 3:01 and they closed on 3PM on Christmas Eve. As I stood there kicking the door, and yelling " The children at Clover Elementary will have NOTHING for Christmas". The menial wage employee simply shrugged her shoulders and said and I quote " Mi yob is mi yob." Plus my Kickboxing coach is on vacation and the gym is closed til January 2nd, Yoga classes have been canceled, School is on a break and I am left with few productive options and a lot of time to online shop. A dangerous combination if ever one existed.

3. Family. Families are FUCKED UP. Everyone's is, and if you say any different you're a Goddamned liar. I luckily don't have a family, as much as a network of sociopaths, People who borrow money and don't pay it back, and of course cheating whores. So I avoid this. Unfortunately it is impossible to avoid hearing about about every slapdick and alcoholic in everyone else's family. For the record, I officially DON'T care about your son's first steps, your Grandma whose a racist, or your sister who just bought a new car. Instead please eat shit and die, oh and you look like a dick in that Holiday Sweater.

4. No one goes out. As my boy Pauly D of Jersey Shore fame once said " You can't creep when it gets cold, girls stay in the house." Everyone stays in around the Holidays except for alcoholics, and the girls who were 1 step away from slitting their wrists in the bathtub with a Pink Lady Bic razor. Plus seeing as everything is either closed or empty the TV stations decide to load up on bad movies ( Roadhouse, Cocktail, It's a wonderful life) and forgo new shows. The worst offender being "It's Always Sunny In Philadelphia" which aired last year's Christmas special as this year's season finale. Luckily for them it's the funniest show ever. But still...

5. Gifts. I fucking hate gift giving and receiving. First of all I must smell bad, because it seems like I get about 50 different off brand ass colognes every single year. Secondly it seems like the people I hang out with are either stupid or just don't pay attention as EVERY year I get something I specifically went on a long rant about hating! It's like fucking clockwork. One year it was the movie 8 mile, another gift certificates to a restaurant I hate, this year a girl took me to Cuvee a restaurant I DESPISE as a Christmas gift. I certainly don't hold back my opinions so they're either dumb or not paying attention.

But more than gift receiving, I hate gift giving. First you have to think awkwardly about whether or not the other person will get you a gift, cause let's be honest whether or not you're a nice person, giving someone a gift and not getting one back is a giant kick in the balls or coslopus (if you're one of my 5 female readers). Does anyone get what they really want without asking for it? I doubt it. And let's be real asking for what you want as a gift kinda defeats the whole purpose. I swear now that I'm good financially, I'm gonna just start handing people cash for Christmas; Jack Donaghy style.

6. The Mall is an Atrocity. I consider the mall one of my homes away from home. I hang out, I meet girls, I eat at one of the fine and ever expanding food courts. I try on things I'd never wear and I buy beanies. A good time is had by all. But over the Holidays, my nice little relaxing malls, become the spawn of Satan. You can't park anywhere, the slection of EVERYTHING dwindles down to almost nothing and size 3XXXL Ben Rothlisberger jerseys, and there is a line for ANYTHING you want or have to do. Bathrooms? line. Check out? Line Eat? Line at fucking Sbarro. I like Sbarro but even the brothers that founded that place wouldn't stand in line for it. All in all, I am forced to stay away from my precious malls, which not only hurst me, but them, random women and the US economy.

7. New Year's Eve. Is ANYTHING in the entire world more overrated than New Year's Eve? Any party you go to is going to be expensive, crowded, overhyped and inevitably will fail to deliver. There's a reason one of my suicide attempts was on New Year's Eve, cause it blows Moose Cock. Yes it's a pretty easy night to get laid, but in all honesty, I stayed home the last two NYE's and was SUPER happy. Though last year it was becasue Kristen got hit in the head with a rock at some bar, and was mostly incoherent as I watched hour after hour of The Wire. Seriously if you have the choice between going out to pick up chicks or staying in on NYE I say stay in, cause it's fucking lame.

Fuck the Holidays, Fuck Them in their FUCKING ass!


Friday, December 24, 2010

Happy Holidays...

Is What Communists say :)

Merry Christmas, from your
friends at Sinn's Of Attraction.

And as a token of thanks from
myself, Karen, Ron, Dave, Alex, and Ken,

And Because Although
the holiday season is a great time to
be giving gifts to your friends and family, it's
also a great time to GET cool gifts as well.

So, I've decided to do a special
holiday blow out sale where you can get any of
the products in the Sinns of Attraction catalog
for up to 50% off!

(Make sure you check out the "Mother of All Offers"
where you can get a private, 30-minute coaching
call with me as a FREE bonus).

Check it out at: Limited Time Blowout

This sale ends at MIDNIGHT, ON MONDAY DECEMBER 27TH, so
don't wait!



P.S. Let's be honest, there's not many gifts that you can
give yourself that are better than "the gift of more
naked women in your bed." Get started here:

Holiday Sale

PPS: I'll give a free product to the first
person who emails me with the TV show and
character that my opening quote was from.
Sinnstravel at Gmail dot com.

Wednesday, December 22, 2010

Middle Age Stiffness

Hey guys,

Quick blog post today as I only have 15 minutes til I gotta bounce for a kickboxing 1 on 1 ( Unfortunately for me, the people who teach Kickboxing, have families they want to be around for the holidays so no more training til Jan 2nd. Sad Panda).

But As I was doing my morning stretching/meditation etc... I was reminded of a conversation I had with Kurgan in Vegas a few weeks back.

We were there for the bootcamp and one of our students, who was only in his late 20s was REALLY, REALLY, REALLY stiff. We had a few other guys who were a little older, and they all had the same kinda stiffness in set.

The point is, stiffness is one of the worst attributes you can have for approaching women, it doesn't help you at all, and it's relatively easy to get rid of.

How do you get rid of it?

1. Start stretching. I personally do yoga at least 2x a week, but I'm also addicted to working out and don't have a day job. In the morning when I wake up I go through about 5-10 minutes of stretching to loosen myself up. I'm pretty sure if EVERY guy with stiffness issues just committed 10 minutes a day to stretch before you go to bed and after you wake up, the majority of these issues would disappear.

2. Avoid Catabolic activities. Catabolic activities are ones designed to break the muscle down in order to have it re-grow stronger. Weight lifting, running up hills etc... The older you get (without HGH) the less your body can respond to catabolic activities and the more it's going to respond with stiffness and muscle aches. Which is one of the reasons pro bodybuilders move around so funny, because they have 0 flexibility and a ton of extra weight to drag around.

Anyway if you're an older guy (or a younger guy whose noticed this problem) start stretching for 10 minutes a day and you'll see a much better response from women and people in general.

Off to training for me!

Hope that helps,

JS-The King Of Content

Monday, December 20, 2010

A conversation with God

I was laying on my bed last night when for some reason God decided to speak to me, he kinda sounded like James Earl Jones.

" Jon, Jon, Jonnnnnnnnnn"

What the fuck, I thought, wondering if that weed I bought was a little too good.

" Jonnnn, this is God."

I tried to cover my ears with a pillow but no luck.

" You have a problem? Right? I mean I'm God, I don't just show up at every Tom, Dick and Harry's house to talk about their problems with getting laid too much. So make this quick, I gotta get back before Johnny Carson starts his Tonight Show Heaven version."

He still does the show in Heaven eh? What's gonna happen when Leno dies?

" You think Leno's gonna make Heaven?"

Well, uh, probably not, OK... Yeah I guess I do have a problem. See it's like this God, I'm really good at everything leading up to sex, but everything that happens after is starting to cause me some annoyance.

" Annoyance? Like what you got the HIV?"

No, knock on wood.

" You got the Herp?"

Again, no thank Go... You, I guess.

" Oh let me guess, you knocked up some scummy porn actress chick and she's gonna keep the kid. That's a rough draw.."

No, I didn't knock any Porn chick up! I'm just having a lot of guilt, and I'm thinking maybe this whole me sleeping with all these girls and not committing thing is creating bad karma or something.

" My Karma ran over my Dogma. Lol you gotta admit that's funny!

Puns NEVER get old.

But seriously, that's what you're depressed over? You THINK you might be causing problems for girls who made the choice to sleep with you? They're not even breaking your car windows anymore?

No, but thanks for bringing that up... Are you gonna help me or just judge?

"I mean, don't get me wrong, personally think they're kinda stupid,and they definitely didn't do too well on the decision making part of the SAT, but it's not anything to get all bent out of shape about. I mean it's not like you're forcing them, like all sorts of people in the Bible. So what's the issue? There's at least 6 Billion people I could be talking to with worse lives here..."

So why are you here? I'm sure there's a lot of people that complain about their lives and want you to fix them...

" Well, remember how you used to think I was actually conspiring against you? Like that one November a few years ago where you got Last Minute Resistance from like 8 girls in a row?"


" I might have been messing with you a little, but only with that one girl who flew out to visit you and got her period. And maybe like two others...

So you came here to apologize?

" I'm God, you think I'm gonna apologize to a traveling vagabond pick up teacher?"

So you're here to Gloat????

"I'm here to tell you that you have two choices, you can continue to live the way you do and deal with the negative emotions that are part of all you silly little humans break ups( Even if their just for a night), or you need to change what you're doing. It's pretty simple, but ever since that whole flood misunderstanding, I've found the need to actually spell out what you fuckers need to be doing."

So pretty much stop being a pussy?

" You got it. Good talk."


Saturday, December 18, 2010

The Truth About Getting About Getting Good With Girls (Video)


I recently put up a short video presentation that
reveals what it REALLY take to be outrageously
successful with women.

Check out the video here:

The Truth



This video is eye-opening to say the least. Watch
it here:


Friday, December 17, 2010

In Praise Of Kobe Bean Bryant

As we all know the NBA is by far my favorite sport. While I flirt with MMA, and cheat with Football 20 something weeks a year, The NBA will always be where my Heart is.

Soo... With all the Knicks and Lebron talk going on today, it made me realize something.

Long time blog readers brace yourself.

Kobe Bryant may not be that bad...

I know, I thought I was going to be struck by lightning when I typed that last sentence as well.

But honestly, Kobe has been steadily wearing down my hatred since 2008. That was the year that he eschewed surgery on a fractured pinkie, took his game to another level during game 5 of The Spurs series when he single handily and coldy destroyed the Spurs season by himself. And yeah, he played like shit(for a top 10 alltime player) in the Finals against the Celtics but then immediately turned around and became the unselfish(never though those words would be associated with the Mamba) defense stopper and crunch time scorer for The Redeem Team where he again put on his Superman cape and rescued the US with a huge 4 point play in the Gold Medal Game against Spain.

But Kobe wasn't done.

Rather than get healthy during the summer, he worked out with Hakeem Olajuwon adding a ridiculous array of spin moves and up and unders from the post to preserve his body and keep him from having to drive to the basket to score.

Oh yeah, then he won his first championship without Shaq, played another grueling 110 game season. Did he have surgery in the offseason, maybe chill out on a beach? Nope Kobe stayed in the gym, Another 110 games, 7 game winning shots, shoulder and knee injuries, and another championship.

There's no way to compare those numbers to any other guard EVER unless we start to tread on holy ground by comparing him to # 23 from Chicago.

From 2008-2010(and counting) Kobe has been Superman, John Mcclane and Michael Myers all rolled into one. He takes the opponents best shot and keeps moving forward. The bullets bounce off, they throw their guns at him and he still keeps coming. He works harder than everyone else, he NEVER gets hurt, he always shows up, and he remains the most intimidating layer in the league regardless of size. Plus he's still the one player you don't want with the ball in his hand down 1 with 6 seconds to go.

And then there's this whole Lebron debacle.

At the time I wrote something like " Say what you want about Kobe Bryant but he would NEVER do this."

In the era of the instant gratification superstar, where Nike sponsored Superteams pop up in South Florida and guys like Carmelo tell their front office that they'll only sign an extension if they're traded somewhere they can team up with another Superstar, Kobe stands almost alone as a true franchise player who welcomes the pressure of being The Man every night.

On a recent podcast, Bill Simmons said the best part of the decision(purposeful lowercase) was imagining Kobe watching it, shaking his head, calling those guys pussies and heading out for a late workout. I totally agree. Unlike Lebron who fled the first chance he got to play on Dwayne Wade's Miami Heat, Kobe basically forced a top 12 player of all time out of town so he could be the Man.

Kobe's even won me over a little with his personality. He's given up trying to be nice, polite or fake. He's not even holding his kids during press conference anymore.

I started to turn around on Kobe, when Shaq tried to disingenuously pretend that his feud with Kobe was all marketing at the 2008 All Star game. Shaq playing out his days on a bad Phoenix team was desperately trying to get back in Phil Jackson's and Kobe's good graces in hopes of a Lakers reunion. Kobe spit venom in interviews speaking on reunions and blew Shaq's "marketing" story out of the water. Then when he won his 5th title last year, the first thing he said was " I got one more than Shaq now". Recently he had a mini tirade when asked about his knee where he dropped the f bomb about 50 times. I honestly think watching Tiger Woods' fake image come crashing down, showed Kobe that if he wants to be remembered long term for his game, he should just be himself. A hired killer.

And then there was my favorite Kobe quote, a quote that I could NEVER see Lebron making in 10 years when his career is where Kobe's is now. Kobe had heaped praise on Derrick Rose( Not for nothing as the kid's playing at an MVP level and making the Bulls must see TV) the reporters then asked if he was ready to symbollicly pass the torch to which Kobe winced and said " I'm not ready to pass shit."

I can't believe I'm saying this, but for the sake of the NBA, Thank God.


Wednesday, December 15, 2010

Ugh-Don't Read This if you don't like rambling posts about feelings ...

Ain’t no question if I want it, I need it
I can feel it slowly drifting away from me
I’m on the edge, so why you playing? I’m saying
I will never ever let you live this down, down, down

Sooo I wrote This Post a few weeks back and it must have worked like a reverse jinx, because I've actually been doing better with girls than ever.

Especially this late in the year...

However, all is not well in the Land of Jon...

Ever since a certain girl who subsequently went on to ruin my Birthday, sat me down to give me this horrible talk, I've been WAY too worried about the aftereffects of my actions.

Namely, I'm not a monogamous person, I bring this up early on and girls clearly understand that I'm not always looking for return business as evidenced by this text message I got from a girl I slept with on Sunday.

"Haha look all I'm saying is no pressure to get back ever ;P like I wouldn't mind doing this again, but if it was just a one time thing I get it LOL"

But for some reason I still feel like I hurt this girl's feelings...

I used to not care.

Actually that's not true, before I didn't care, I was REALLY angry at women. Specifically at my Barrie my first girlfriend, and at my Mom for cheating on my Dad.

Somewhere along the line I let that go, and I started to love and appreciate women again. But I was still detached, cold, very much in control of my emotions and actions.

At least when it came to women...

I went a LONG time without EVER getting emotionally involved with a woman. Sure there were a lot of girls I slept with, a decent amount I "dated", a couple I even saw for a long time. But no girl in LA,Dallas, or Miami got in...

until then there was Kristen.

And my pretty little illusion of control got shattered. I let my anti-intimacy forcefield down and got a year long reminder of why I was the way I was. Now that I'm finally out of it and don't want her anymore, I'm still haunted by the words she cried into her pillow that night, the night that should have been the end of our relationship.

"Think of all the girls out there who cry over you, that you never see."

Now I do, and it's changing my behavior.

I turned down a girl who was throwing herself at me over text because she was obviously looking for more commitment than she's going to get from me. Same thing with not hooking up with a friend's roommate recently... I'm thinking about the break ups and how I can make minimize the damage to her feelings as much as possible.

Which is not the most helpful thing to be thinking about...

Last night I called some friends of mine, and after all agreeing I'm crazy (I've admitted that for years) many of them thought this was a good thing.

Maybe but it's making my carefully crafted juggling act of a life much more difficult.

JS- The King of long winded overly dramatic posts about his feelings :)

Monday, December 13, 2010

Frame Control Basics


Frame control is a really important and misunderstood topic on bootcamps, so I want to quickly post the basics of controlling the frame during a pick up.

The frame refers to the underlying meaning of the interaction.

When you're talking to a girl one of the two of you is going to set the underlying meaning of the interaction. This is because in order to move things forward, you both have to accept a frame(Underlying meaning of the interaction) that allows things to escalate.

There are many frames that can be set, depending on what you're trying to accomplish, but the overall idea is that we're trying to get the woman we're attracted to, to accept a helpful frame.

In general there are three basic ways to control the frame during the BEGINNING of an interaction.

1. Don't qualify yourself.

This is my favorite piece of advice, because every dating coach you'll meet, will tell you not to qualify yourself, before pulling out their digita cameras and asking you what you think the last girl they had sex with was on a 1-10 scale.

For the purpose of this discussion, we'll define qualification as anything you do that is obviously an attempt to influence the girl's opinion about you in a positive way.

Bragging, name dropping, defending yourself, etc... are all forms of qualifying yourself. You want to avoid this and instead ignore or agree with anything negative that comes your way.

2. Control the conversational subjects.

This doesn't mean you should be rude and cut girls off, but you do need to try to get the coversation on to topics that will make you look good.

For example, the only girls who share my musical taste live in the hood. So when music comes up I want to quickly switch topics onto something I'm good at talking about like relationships, women, traveling, psychology or writing.

3. Pass congruence tests.

Congruence tests happen when a girl is starting to get attracted to you, but she still isn't sure if you're actually cool.

In general getting tested is a good thing. Women don't tend to test men they are not attracted to. In fact with a certain type of girl, you can get all the way to sex by prompting and then passing a series of tests.

Tests generally happen when women ask you kinda bitchy questions while smiling and looking like they're having a good time. If a girl tells you to leave but she's laughing and touching your arm, it's a test. If she looks serious, it probably means you creeped out/offended them and you need to leave.

Examples are

" Are you a player?"
" Are you gay?"
" I'm not sleeping with you"
" Do you do this with every girl"

Any WAY overly emotional reaction to a cocky line or joke.

Luckily for you, there is a tried and tested formula for passing tests.

It is

1. Agree. This goes back to not qualifying yourself. Like in Jiu jitsu we're going to roll with the force of the attack rather than try to block it.

2. Exaggerate. Brad P calls this absurdifying, the point is that you have to now exaggerate your answer so much that it draws attention to how utterly stupid the question/reaction actually was. This is frame control, because you have to show her that you are NOT taking the question seriously in ANY way. If you answer tests seriously, you fail because it's the act of qualifying yourself to the girl on command that makes her lose attraction, not your actual answer.

3. Change the subject. This is where all the aspiring PUAs get it wrong, because sometimes girls will laugh and joke around back. Don't play into that, change the subject immediately so you can move the interaction forward.


Girl: " DO you do this with all the girls?"
Me: Yeah (Agree)
Me: I actually can only talk with you for another minute or two cause I have a threesome lined up for about 15 minutes from now. (Absurdify)
Me: You totally remind me of my friend Kelly ( Change the subject)

Hope that helps clarify what is meant when people say " control the frame!" and pound their fist on a metaphorical PUA table.

JS- The King Of Content

Friday, December 10, 2010

Having Your Cake And Eating it Too...

Mark Entropy wrote an interesting post about what it's like to be a player and how for MOST guys (Yes you reading this) having a great girlfriend is really the most realistic option.

I can't find the link, but it was on the other day.

Now while I personally don't like having a girlfriend, I do agree with Mark's assertion. Most guy's lifestyles are not suitable for going out 4-7 nights a week, dating 3-4 women at a time, or juggling multiple relationships.

That doesn't even begin to mention the emotional tolls. Even someone as emotionally detached as myself is not immune to falling for a certain girl and then getting crushed in the process(See Kristen, NY and my Bday this year).

This problem essentially boils down to one main point; guys can't decide what they want.

One minute they think they want a girlfriend, the next they really want that hot girl by the bar. Part of this is evolutionary, but a larger part comes from a lack of self awareness.

Unfortunately you can't have your cake and eat it too.

You can't have the benefits of an emotionally fulfilling, loving, relationship that grows and leads to all the fun mushy feelings that regular people (like you reading this) seem to all eventually want, while screwing a ton of other girls.

Unfortunately you have to make a choice, and that choice will determine what rewards your life with women will bring you.

Or you can end up like Tiger Woods, Jesse James, or Tony Parker and deal with all the drama that comes with infidelity and seeing your carefully constructed world of lies come crashing down.

Your choice.

JS-The King Of Content

Wednesday, December 08, 2010

Watch This Video Or Struggle for YEARS...


I just put up a very controversial new video that
explains why some guys struggle for years
despite doing exactly what the "experts" are
telling them to do.

You can watch the video here:

The Truth

In it you'll discover:

* The truth about sleeping with beautiful women
that no other guru will dare tell you!

* The 4 things you MUST do in order to get the
results with women that you want!

* My "brain dead" simple process for becoming successful
with women that works every single time!

* Why some guys who go out consistently still can't
get laid to save their lives and how to make sure
this doesn't happen to you!

* And much more!

Please watch the video now while it's still

The Truth


JS-The King Of Content

P.S. Due to the controversial nature of this video,
I'm probably going to have to take it down soon.

Find out why here:

The Truth

Monday, December 06, 2010

Why Do You Do Pickup?

I was working with some of my top Apprenticeship group students this weekend, and one of them asked me what I thought about the whole pickup thing, while noting that I almost have a loathing for the community in general.

I answered the question by asking him why he wanted to get better at pickup.

He said that he wanted to have more experience, change his life, get laid more, etc.. All pretty common stuff. But what he didn't realize was why I asked him the question.

Everyone gets into pickup for the same reason; they want to improve their lives.

But, and this is a big enough but that it should belong to a Kardashian, once they start practicing they realize that results are going to take a little while.

Furthermore, they realize that once they've started going out and approaching girls, it's not that easy. Soon they realize that they won't be able to achieve their goals in the amount of time they originally thought it would take, and voila your mind needs to come up with a new motivational strategy for going out and talking to girls.

Luckily your mind is an amazing meaning maker and is able to find new motivations to go out. It might be to brag about how well you're doing with girls. It might be that you start complaining all the time about how the world isn't fair or looks are all that matter( I'm talking to you Karl in Chicago) But whatever new reason you choose, will start to bleed into all your interactions.

So what's the solution?

You have to do pickup for yourself.

Not to get girls, or to impress guys, or to alleviate boredom. You have to make approaching women something you do, because you want to. Because you enjoy the process and because you know that your life will be better even if you fail at your approach because you are becoming the kind of man who approaches the women he's attracted to.

That's the reason I'm the last man standing from my generation of "PUAS". Because for all those guys, pickup was a means to an end. A way to get something. For me, pickup was about becoming the kind of person I always wanted to be. The kind of guy who talks to beautiful women anywhere he is and doesn't need to set aside time to go out and "game" because I meet women everywhere I go.

You can do this too, but you have to make sure you're doing it for yourself.


JS- The King Of Content

Wednesday, December 01, 2010

Don't believe everything you hear...

Did you know Gullible isn't in the dictionary?

It blows my mind, how soooo many people take everything they hear on face value.

The other day at my MMA gym, I heard a story about a friend of a friend "punking" a famous and very large football player.

Sounds cool right?

Until you examine the story. I'm not gonna get into how I can prove it never happened, but suffice it to say anyone with access to wikipedia and more free time than they know what to do with, could have come to the same conclusion.

Consistently people overrate their ability to withstand persuasion and figure out lies. In persuasion we call it the "Myth Of Invulnerability". We all assume that all the cons, lies and deceptions that confuse other people, would never work on us.

My Dad used to tell me that there was special paint on the roads of the Pacific Coast Highway that whined when you crossed the lines to let you know you were crossing. This sounded like a perfectly reasonable explanation of things at 12.

We all are programmed to believe anything we hear, especially if it comes from someone who is supposed to be an authority figure.

I wanted to write this post to remind you (Especially when dealing with pseudo authorities and "gurus") that not everything people tell you is the truth. And you should look at everything with a discerning eye before accepting it as gospel.



Monday, November 29, 2010

It's Officially The Worst Time Of The Year For Pickup

Hey there,

As I'm sure I've talked about here, game changes as the seasons do.

In fact if you research this very blog, you'll find a horror trove of personal stories about Last Minute Resistance and near misses in between Thanksgiving and New Year's or as I like to call it the least wonderful time of the year.

If you don't understand why this happens I'll break it down succinctly.

During the holiday rush, not only are girls more likely to get Boyfriends to avoid being alone during the holidays, but they are less likely to go out and are more likely to be super busy with family and holiday obligations. If you want to dig deeper, you can find a lot of evidence to support the idea that humans have a mating season that begins in early spring. Or as the Guidos call it "Pool Season."

Now this shouldn't demotivate you, as much as it should teach you to focus more on your own family and holiday obligations rather than thinking you're going top go out and rack up a ton of lays around the holidays.


JS- The King Of Content

Thursday, November 25, 2010

Happy Thanksgiving


Hope you're all having a great Turkey day.

Be back next week, probably 10LBS heavier.



Thursday, November 18, 2010

If Only...

A lot of people live in a world of ifs.

If only they got that one special girl, then everything would be perfect in their lives.

If only they were rich, or famous, or tall, or whatever.

Often times people apply ifs in relationships. If only my baby's mom wasn't a porn performer, if this girl I like didn't have a boyfriend, if my new girlfriend wasn't a party girl that goes out 6 nights a week.

Ifs don't usually work out.

When students come to me with questions about ifs, I always reply the exact same way.

"That'd be nice, huh?

Ironically, this is the same thing I say to girls when they ask me to change or commit :)

It would be nice if things were different, and everything worked out the way you wanted it to all the time.

But unfortunately that only exists in Super-Happy-Funland.

Not reality.

In reality, part of being mature and taking personal responsibility for your actions is letting go of these if fantasies and looking at the World in a realistic manner.

Once you stop looking for ifs, then you can start focusing on finding solutions to the problems you're trying to wish away.


JS-The King Of Content

Friday, November 12, 2010

Some Thoughts on The Social Network

"You are who you was when you got here."- Jay-Z

I finally succumbed and went to see The Social Network.

One of the reasons I wasn't particularly interested in seeing the movie is that I don't get Facebook. I don't have a personal one, I didn't have a Myspace, and I still don't really understand the desire to see what's going on with 200 people I barely know or went to school with.

Having said that...

The Social Network is really good. It raises some interesting questions about what "cool" is, social hierarchies, and the lengths to which guys will go to try to impress girls.

Let's address these issues one at a time:

What is cool?

Obviously as a dating coach/pua/amateur psychologist I spend a lot of time thinking about what makes someone or something "cool." This whole movie and Facebook's early business plan were based on the idea that if something is "cool" it can eventually become profitable.

The movie also addresses the relationship between something being "cool" and being exclusive. Initially access to Facebook was restricted to those with a email address.

Which brings up a larger point. The vast majority of people cannot be cool. There's some study that says something like 1 out of every 6 people considers themselves to be "cool."

Which means there's something like a BILLION people who think they're cool. Generally if a billion people think they're all something, it's not going to be a good thing.

Mark Zuckerberg is not cool.

And throughout the movie this point is beaten home again and again. Starting with the amazing opening speech from the girl who inspired Facebook, and culminating in the scene where the twins finally decide they are going to sue him and the nicer one screams out " Let's gut the friggin nerd."

No matter how much he accomplishes, no matter how much money he makes, no matter how successful he becomes, the World will always see Mark Zuckerberg as a nerd.

To me this was an underrated factor in the business behind all of this as Zuckerberg was so focused on keeping Facebook "cool" that he made some questionable personal and professional decisions.

Social Hierarchies- Social Hierarchies are for lack of a better word pecking orders. There are people at the top, in the middle, and on the bottom. People on top are more valuable than those in the middle and so on and so forth.

In the movie the Winklevoss twins represent the "Haves" that group of people who have it all. They're tall, good looking, Harvard men, who row crew and come from a very wealthy and powerful family.

Mark Zuckerberg represents the "Have Nots". Zuckerberg is a nobody who desperately wants to get invited into a secret "Final club".

Director David Fincher does an excellent job of juxtaposing scenes from the first party at one of these secret clubs, with the night Zuckerberg gets drunk and puts up the site that would become Facebook. On one hand we see a bunch of young overpriviledged, popular kids partying it up with rapidly disrobing girls. While in the next scene we watch Zuckerberg describe how he hacks his way into various Harvard related sites.

In a way this idea of hierarchies is related to the idea of "cool." Mark is an outsider and in an attempt to both impress these secret clubs and show up a girl, he created Facebook, which made him rich and famous beyond his wildest dreams.

But he's still an outsider.

The most stunning scene to me happens late in the movie when Rashida Jones who plays an assistant lawyer on Mark's legal team tells him they're going to have to settle. She says something like when a jury looks at you and looks at the Winklevoss' there going to believe you stole their idea, so pay them and it becomes a speeding ticket on the way to where you're going.

While on one hand this can be interpreted as a win for Mark, he still had to pay out something like $65 million dollars because he doesn't look or come across the "right" way to a jury. Which if you strip away all the lawyer speak and drama basically means that juries tend to believe the better looking, more socially put together people over the socially awkward nerd who may happen to be right...

And lastly the lengths to which guys will go to impress girls. I kinda touched on this earlier so to re-cap briefly for those who aren't familiar with the story of the movie ( Not reality as I know many things were changed for the film). Mark creates the site that eventually becomes Facebook after his girlfriend at the time Erica dumps him. Fast forward through the movie and we come to the final scene where Mark sits alone at his computer after being told that he is going to have to settle both lawsuits, and sends a friend request to the same Erica girl.

Now whether or not this actually happened in reality, the point is a salient one. No amount of success, material objects, or sex can fill the holes inside of you. After the newness wears off, we are often left the same person we were when we started out.

While the social hierarchies of the US may not be as rigid as the Caste system of India, we are still trapped by the views, opinions and institutions around us, which more often than we'd like to admit, tell us who we are.


Wednesday, November 10, 2010

Attraction Life Rafts

Hey there,

I got a lot of feedback on the last post on relationship patterns, I might post some more about that if there's interest in the upcoming weeks.

Today I want to talk about the concept of Attraction Life Rafts(ALR).

An Attraction Life Raft is a tactic, technique or routine you can use when things are not going well and you need to get back on the right track.

Here's a few of my favorite Attraction Life Rafts:

1. Tease. This is the best ALR, as it's pure emotional communication. Furthermore, you would be SHOCKED by how many guys don't tease girls at all when they are talking to them. When in doubt find something to make fun of about the girl.

2. Cold Reads. Cold Reads are great because they can create intrigue in a conversation. The next time, you're not doing well try saying " I have an intuition about you.." and following up with a cold or warm read.

3. Social Questions. These won't actually cause attraction, but they will buy you some time to come up with something attractive to say. Social Questions are pure placeholders like " Who are you shopping for today?"

4. Pumping Buying Temperature. Buying Temperature is simply emotional stimulation. The more you can pump the girls emotions, by making them laugh, giving them nicknames, singing, picking them up and spinning them around and other such nonsense the more emotional fluidity you get and that can be turned into attraction.

5. Switch it up. If the girl(s) are not going for your attraction game, try switching it up with comfort, qualification, rapport, vulnerability or ANYTHING else. One of the biggest issues guys have when they're talking to girls is an inability to adapt to what the girl is responding to.

So that gives you some ideas of things you can do when you're talking to a girl and you can tell you need to re-capture(or create) some attraction before moving on.


JS-The King Of Content

Monday, November 08, 2010

Relationship Patterns

Relationships tend to happen in patterns,and believe it or not we all have a pattern, whether or not we realize it.

Now I don't want to get all Dr Phil on you here and start talking about why we go through these patterns.

There's some evidence to suggest a lot of different reasons:

Some people would say that we go through a pattern until we realize what we're doing and correct the mistake. I call this the Groundhog day school of dating. Keep making the same mistake and hopefully eventually you fix it. Not the best answer.

The more fatalistic among us believe that we go through patterns because everything happens for a reason.

Optimists believe it's to bring you closer to the person you're supposed to end up with in the end. It's a nice sentiment, but it only applies if you actually do fix your pattern and end up with someone happily ever after...

Whatever the reason, you may find yourself going through a pattern you're not happy with. Most people whether they want to believe it or not go through dating patterns they're not happy about. Think about the girl who dates jerks or the rich guy who dates gold diggers.

You may find yourself dating the wrong kid of woman over and over again.

You may find yourself getting too serious too quickly and then resenting your committed relationship.

Hell, you may even find yourself getting into relationships and then cheating.

I'll give you some examples to further explain what I mean.

I used to have a friend who would get into REALLY intense relationships with girls, where the L word was being thrown around very quickly, his life turned into a co-dependent mess very quickly. When these relationships would inevitably end(because you MUST have separate lives to succeed in a relationship) he would be devastated before meeting a new girl and beginning the entire process all over again.

My best friend Raine has a pattern, she dates a girl she can control entirely. Whenever the girl attempts to stand up for herself or tries to change the relationship,Raine threatens to end the relationship, which leads said girl back to Raine in fear of being alone. Wash-Rinse-Repeat for the 10 years I've known Raine.

My other friend Nicole, has not been single for one day since we were Sophmores in High School. She meets a guy, dates him, makes him her boyfriend, and then cheats on him with a guy who becomes her next Boyfriend.

And it wouldn't be fair to put all these people I know on blast, without talking about my own pattern. I fall for extremely inappropriate and oftentimes emotionally unavailable women; Bitchy girls, Party Chicks, women who aren't sure if they're gay or straight. Somehow I win them over, and it's amazing until I remember that I work as a Pick Up Artist and that I don't want a girlfriend. I start intentionally pushing the girl away. Eventually the girl decides that she's not happy "being with you one day out of 6" and moves on. At which point if there really was a connection there, I decide that I really was in love with her, usually based off of very biased memories of the good times. Cue a usually half assed and self absorbed attempt to get back together, and I end up back where I started out.

The point of this post is to get YOU the reader to look at your own relationships, not as things that happen to you. But as things that we have a control over, both positively and negatively.

If anything this post should inspire you to look back on your past relationships, from a different perspective.

By stepping back and taking an objective look at your past with women, you will learn a lot about yourself. Most likely, it will be things you don't want to know. It might seem kind of masochistic, but it's only by understanding where we have gone wrong in the past, that we'll be able to make different and better choices going forward.

Don't be like one of my friends from the examples. One day I confronted this person about their pattern. I gave them a complete run down on what I had watched happen with a variety of people they'd had relationships with over a fairly long period of time. I was rational and non-judgemental with my analysis. I also stuck to the facts, the actual chaos brought into this person's life because of the kind of relationships they had.

Long story short, we're no longer friends and this person is still having the exact same kinds of relationships.

As Edmond Burke famously said, " Those who don't know history, are destined to repeat it."

JS-The King Of Content

Friday, November 05, 2010

Stop Focusing On What You're NOT...


As the year is winding to a close and we take on a new group of coaching students, I'm always interested in the way guys think as they're just getting started with improving this part of their lives.

This year the thing that really stood out to me, was how much these guys are focused on what they are not.

They're not tall enough, or they're too technical, or introverted.

Everyone has their weak areas, but if that's all you focus on, all you're going to find is excuses. Part of the process of becoming a more attractive person, involves figuring out what your strong areas are.

I may not be 6'4 like some guys or sexy, or really rich like others, but I am funny, and observant, and I understand women really well.

Furthermore, I never focus on what I'm lacking. I don't worry about it, as for the most part it's out of my control.

You can't control your skin color, or your height, or the particular blend of neuroses you have. But you can control whether or not you allow your so called "limitations" to affect your relationships with women.

JS-The King Of Content

Wednesday, November 03, 2010

The Return to Blogging

Is coming Fri.

I have some really good new posts for you.

Until then I'll leave you with a quote from Eminem

" Everybody's in a rush to try to touch the throne, I just get on the mic and try to set the tone, I ain't trying to use nobody as a stepping stone, but don't compare me I'm better off just left alone..."

JS- The King Of Content

Friday, October 29, 2010

It's Live...

Hey guys,

The Guru Black Book by Brad Jackson and Bill
Preston has just gone live. And because I
believe that this is such an incredible
product, I've put together an AMAZING,
exclusive bonus package for you:


If you've ever struggled to get the success
with women you want or just felt "stuck"
in your current situation, then the Guru Black
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a comprehensive system that shows you EXACTLY
how to blast through the things that are
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It's a true shortcut to massive success with

For further details and to check out my
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my link, go here:




Monday, October 18, 2010

Approach Anxiety = Cardio

Quick post today as I'm jammed up with work for the Beyond Seduction Event which is now sold out!!

I just got back from a Kickboxing workout and I realized how much easier kickboxing is if you don't smoke cigarettes all weekend. This was after last week where I needed 5 minutes just to get up after sparring.

What I noticed last week was that as the training went on during the week (and I refrained from the cigarettes) the cardio was less tiring.

Which leads me to the following.

Most guys make the mistake of assuming that approach anxiety is like some sort of virus that can be completely eliminated with the right magic elixir of beliefs, experience, etc...

This is flat out wrong.

Instead you want to think about Approach Anxiety as if it's cardiovascular fitness.

The more of it you do (meaning approaching) the easier it is. The less of it you do, the harder it becomes.

Even for me, if I don't talk to anyone for a few days, I can feel the same difficulty in making the push to start again.

So stop looking for a magic pill, and instead take step everyday to improve your ability to deal with Approach Anxiety as opposed to looking to eliminate it entirely.


Wednesday, October 13, 2010

Free Teleseminar: " 5 Secrets To Exploding Your Game"

Hey guys,

Sorry I didn't get this to you yesterday afternoon as pomised
(I was having some difficulties getting in touch with my
webmaster), but here's the announcement I was talking about...

On Thursday, October 14, I'm hosting a no-charge teleseminar

"5 Secrets To Exploding Your Game In 90 Day Or Less... And
Having A Lot More Fun While You Do It... No Matter Where
You Are Right Now!"

On this special teleseminar, you're going to learn ALL NEW
information that I have not revealed to anyone outside of my
private coaching groups. Here's some of what we'll cover:

* A little-known secret that explains why some guys get
good fast while other guys struggle for years. When you apply
this secret, you'll take literally YEARS off you're learning curve.
I promise!

* A special technique for eliminating Approach Anxiety in the
shortest time possible!

* How to start getting CRAZY results with women (threesomes,
10 minute lays, Same Day Lays, etc.) as quickly as possible! It may
seem hard to believe now, but these kinds of results are WELL within
your reach!

* The secret of Inner Game/Out Game Symmetry (Once you master
this, you'll find yourself automatically talking to more women and your
results will skyrocket!)

* My BRAND NEW method for crushing any "sticking point" you
have in record time! (Trust me, when you apply this method your
progress will never be halted ever again!)

* And MUCH more!

Here's the link to register:


See you on the call!


P.S. I only have 250 lines reserved for the call and they're expected
to fill up fast. So be sure to register right away:


Monday, October 04, 2010

Why I Don't Speak At Most Summits



If you want to see Professional Speakers and actually learn something

Beyond Seduction

JS- The King Of Content

1000th Post!

Well, we're finally here.

I woke up this morning knowing that I had to write my 1000 post today. I had promised you all a juicy story rife with pick up drama and "dickcrack".

But you know what?

I'm not feeling it.

I just don't really care about stuff that happened like 2 years ago and involved a motley crew of sociopaths and aspiring sociopaths.

So instead, I'm going to reflect on some of the things I've learned from having this blog for almost 4 years!!!

1. I never planned on blogging. Or even really wrote field reports or documented my life with women or pick up until I started the blog October 29th 2006.
2. I HOPE my writing has evolved a bit. I didn't look back before I started writing this, for fear of getting lost in a storm of typos and strange sentences.
3. Never write for comments. In the same post you will have people that say the post was the best thing since sliced bread(which it wasn't) and the worst thing since the plague(Also not true). Writing for an audience forces you to stop listening to what they say in order to be true to yourself.
4. My blog has caused a decent amount of drama in my real life and is invariably how women I'm dating, find out what I do.
5. For the most part I enjoy writing the blog and try to come up with different "takes" on dating. Sometimes I succeed, sometimes I fail. But I'd like to think, I'm always at least interesting.
6. Haters are a sign you're doing something right. The only people who never get hated on, are the ones who never say anything.
7. It amazes me the details some people know about me, simply from reading this blog over the years. As Slug of Atmosphere fame once wrote " I think my fans understand me better than my friends do, because my friends don't pay that much attention. The Fans memorize every single sentence, which should make them far too smart to ever start a friendship."
8. Sometimes it is ALMOST impossible for me to find something interesting to write about pickup that I haven't already said. Multiple times.
9. This whole community and all the intensity and feelings that can happen within it, including this blog, all go away if you turn off your computer :)
10. There are definitely posts I am proud of writing on this blog, and some ones I wish would go away.
11. I have zero credibility when it comes to talking about places I would NEVER live. So far I've trashed LA, Miami, and NY on the blog and afterwards have lived in all 3. Don't trust me when it comes to my opinions on cities. Everything else AWESOMELY credible :)
12. I think throughout this blog, I've stayed pretty much the same person. I may have changed little perspectives or ideas, and my philosophy about pickup has made a 180 degree shift, but I think I've stayed really true to who I am. As Sarcastic and whiny as that person may sometimes be :)
13. I think I'm over "The Community". I don't mean I'm done teaching or writing this blog or anything like that, I'm just over keeping up with what's happening with other teachers and methods etc... I get how the whole thing works now, and don't need outside influences on y thought processes.
14. I've gone through a lot of relationship changes during the time I've written this blog. Friendships started and ended. Relationships, worked, failed and then worked again. Some of it's recorded here, but most of it I moved off the blog. I need some privacy still.
15. It takes a certain kind of ridiculous individual to have 1000 blog posts on a pickup blog.

Ok, first 1000 posts down, next 1000 to go.

Thanks for reading and I'll continue to try to bring you the best content, mixed with my unique brand of ridiculousness.


JS-The King Of Content

Friday, October 01, 2010

This is AMAZING!!!

Some guy, started a website called Mrs Lebron Wade, where he chronicles Lebron and Dwayne's "marriage" with photoshopped pics and hilarious articles.

My guess is he's a Cavs fan.

Check it out at

Also it's 6 days til my Bday, so if you know me in real life and want to remain friends, go present shopping or at least wish me a happy Bday next Thursday. Otherwise you will be cut like a barber. Ask anyone who forgot last year, that I stopped talking to :)

Have a great weekend!

JS-The King Of Content

Thursday, September 30, 2010

Don't Be Captain Save a Ho Part Deux

I was reading my Real Housewives book (Don't judge) and I came across a perfect quote from Simon that illustrates the allure certain kinds of damaged women, especially those with high sexual confidence can have on men.

" She was a challenge for me. I'm in the car business and I was basically a closer, and I know a lot about psychology. But even with all the ability I have as a closer, she's the only person in the world I cannot use it on. IT'S NOT THAT I DON'T WANT TO. IT'S LIKE SHE HAS KRYPTONITE."

First of all, how funny is it that he calls himself a Closer. Seriously, you know what I think of when I think of the term "closer"? Kyra Sedwick from that TV show they ALWAYS advertise during the NBA playoffs.

Secondly if you ever find yourself trying to get a girl to change who she is or feel like you need to use psychology or "game" to win some sort of power struggle in a relationship, you're a sociopath.

and lastly if you find yourself comparing a girl's resistance to you to that of Kryptonite I.E the only substance that can harm FRICKIN SUperman, you may want to re-evaluate things.

Just sayin,

JS- The King Of Content

Wednesday, September 29, 2010

Strategy Based Game

Last week, I wrote about volume based game and some of the pros and cons of that style of meeting women.

Today, I want to talk about the opposite of volume based game, which is strategy based game. Unfortunately, I don't have a really cool Basketball analogy for this type of game :(

Strategy based game applies both to cold approaches, how you set up your life, and getting specific types of girls. Strategy based game is also your best shot at getting a specific girl that's already in your life(friends, co-workers). Strategy based game goes beyond simply using tactics and techniques. Strategy based games generally follow a set of rules and a basic overall strategy.

For example:

Mystery Method proposes a strategy of approaching groups, befriending everyone except the girl you are attracted.

Promoter Game is composed of the strategy of offering women a VIP experience in clubs, then letting the social proof and authority of your positioning create attraction.

Breakthrough Comfort is another strategy based game that focuses on creating love.

One of the pros of a strategy based approach are that it allows you to focus specifically on one girl or type of girl.

Another positive is that it gives you a specific set of actions and strategies to follow and usually a way to track your progress.

The cons of strategy based game is that it takes a lot of focus and energy. Generally strategy based game takes A lot longer as you are trying to go though a full process. Some people can also become dogmatically tied to a specific strategy as I was with Mystery Method for awhile.

In general it's not a good idea to become too attached to any strategy and instead become able to adapt to whatever is necessary in a situation.

JS- The King Of Content

Monday, September 27, 2010

Don't Be Captain Save a Ho!!!

Yes, I admit I just wanted to somehow work the phrase Captain Save a Ho into a blog post.

Sue me :)

I'm writing this after watching the drama unfold recently with my not in real life but Television friends Simon and Tamra Barney of Real Housewives Of Orange County fame.

Apparently he threw a dog leash at her and now he's been arrested for domestic abuse.

First of all, no one should ever throw things at women. It's childish and shows just how insecure you actually are.


Clearly when these two met, Tamra had a past and was a little bit of a party girl. She had a basically fully grown son she had at 20 and listed her hobbies as day drinking. I'm not saying she's a bad person, but you can't expect to turn that kind of girl into a doting, obey everything I tell you to do, housewife.

As Snoop Dogg and Dr Dre clearly rapped on the seminal Chronic 2001 album, "You can't turn a hoe into a housewife."

You may be wondering how this affects you dear reader... I'm glad you asked.

Most of you who read this blog are aware of why it's a bad idea to obsess about one particular girl, especially when she doesn't seem to be interested. In the SUISC this is commonly referred to as one-itis. Generally the horrible advice that is given to you is to go fuck ten other women (GFTOW). While this can work for some guys, it doesn't actually do anything to get rid of the emotions.

Now on the same tangent, let's say you do manage to hook up with that one special girl that you think will make your life totally complete. Except, it turns out that she also has a fully grown son from another marriage, and shows no signs whatsoever of slowing down her partying.

What do you do?

Do you look at the situation realistically and assess the pros and cons of staying with such a woman?


Do you do what most guys (Including Simon Barney) do and simply shrug your shoulders and say " Well she's hot!"

If you're 99% of the population (Basically anyone who isn't me) you go with the emotions of how good it feels to finally get with that girl and you end up in relationships with people who you are not compatible with.

The moral here is that you CANNOT save people from themselves. People don't change until they are ready to do it on their own, and no matter how much you love someone or believe that if they could just fix this or stop doing that things will be perfect changes that fact. It's human nature.

So I implore you to look at all women realistically regardless of how attractive they are,how much you have built them up in your mind to be perfect, or how much work you have put in to pursuing her.

Or you can end up in divorce court.

Your choice.

JS-The King Of Content

Wednesday, September 22, 2010

Volume Based Game- The Allen Iverson Approach

I've been trying to clarify some thoughts I'm having on different ways guys meet girls.

So far I've pared everything down to the idea that there are volume based ways of meeting girls and strategy based ways to meet a specific girl/type of girl.

To illustrate what I'm talking about, I get to use a basketball analogy! Hooray!

When it comes to basketball, most uneducated fans look simply at the scoring numbers a player puts up. So if you look strictly at statistics, you would come to the conclusion that over the last 4 years Zach Randolph of the Memphis Grizzlies has been the best power forward in the league. This is because he is the ONLY player in the league to average at least 20 pts and 10 rebounds a game over that time.

What you would be missing is that Zach has been stuck on TERRIBLE teams for the last four years and as a result has ended up taking more shots, getting more rebounds and playing more minutes than he would on a successful team. He is successful only because of the situation which allows him to take a lot of shots and get a lot of rebounds, but doesn't actually lead to team success or championships.

Zach is what's known around the league as a volume scorer. Meaning that when he takes a lot of shots, he scores a lot of points. When his opportunities are reduced, so is his success...

Now how in the world does that apply to meeting women?

Most guys who get good with girls use the volume based approach. This is ESPECIALLY true with other instructors. In fact I would go so far as to say that most other instructors only get laid when they have approached upwards of 20 women in a night. I've personally watched and counted during SEVERAL bootcamps with various instructors from at least 3 different companies over the years.

They are playing a kind of numbers game.

Approach enough women and no matter what you look like or how good your game is, someone will want to sleep with you eventually.

The positives of the volume based approach are that you (should) learn that rejection is not a big deal. This is one of the golden lessons of pick up that guys want to avoid. By doing a large number of approaches you desensitize yourself to the rejection that is a part of the game.

However, a purely volume based approach has some issues.

1. Volume based approaches help you get girls, they don't help you get a specific girl or a specific type of girl. If you're a complete loser with girls (as I was 7 years ago) then you should start with a volume based approach in order to start getting experience. Once you've got that experience you want to really refine what you are looking for and start tailoring your approaches to a specific type of girl you really like.

2. Volume based game takes time. It takes all night to approach 20 different girls or groups of girls unless you're terrible and the approaches all last less than 5 minutes.

3. Volume based game takes energy and a lot of "work". If you're reading this you probably know how lazy I am. While I have approached 20 girls in one night or day, the only way you're getting me to do this now is with a gun to my head (or money). You work really hard when your game is based on how many women you approach as opposed to a more strategy based type of game.

So that brings us to the end of this article and brings up our next topic; Strategy based game.

Tomor I'll have an article for you on that topic.

We're on a 23 and a half hour break,

JS-The King Of Content

Monday, September 20, 2010

# 994- The Beyond Seduction Event is Live!

Hey there,

Good Monday to ya.

I have a bunch of thoughts today, but I also have about 10 mins before I have to leave for Kickboxing, so I will have a lot of posts this week for ya including my thoughts on volume based game versus quality based game.

I may even make a video to explain it.

But in the meantime I wanted to remind ya that the Beyond Seduction Event is live now and you can STILL get a free 30 minute strategy session with me (a $250 value) as well as the Beyond Seduction Starter pack (a $147 value, not available anywhere else) if you sign up by Midnight tonight.

You also get a HUGE price break.

Sooo meander on over to Beyond Seduction and sign up.

Or you'll never get laid ever again!!!!!

Just Kidding.

Or am I?

JS- The King Of Content

Wednesday, September 15, 2010

What Is Game (Video)


I just put a short video that talks about what "game"
really is.

In the video, I talk about the THREE things that
will make you ultra-succesful with women.

Check out the video here:


Talk to you later,


Wednesday, September 08, 2010

Transitioning In Day Game- Introduce Yourself


I get a lot of questions about transitioning especially during the day time.

There is an easy way to transition in any situation to make it obvious that you want to continue the conversation and shift topics.

It's called introducing yourself.

I know, I know this goes against years of community dogma and flies directly in the face of rules guys who get laid 3 times a year have said.

But unlike 99% of the gurus in this industry, I STILL pickup new girls almost every day and I can tell you that introducing yourself (ESPECIALLY during the daytime) will move your conversation forward, because it bridges the gap between " Why is this guy talking to me?" and " Oh I'm in a conversation" in a woman's mind.

SO hopefully that answers what you should do to transition during the day.


Wednesday, September 01, 2010

Girl Game


Middle of the week greetings, and salutations to you all.

I've been having some crazy success lately which has led me to having to wash my sheets every day and the following little nugget of information I want to share with you today.

Girls have lines and "routines" they run too.

I started to notice this before I left AZ, but since I've moved it's become even more noticeable. In fact I can now tell I'm going to end up hooking up with a girl as soon as they start some of they're "girl game" as I like to call it.

I met a Yoga teacher in Barnes and Noble Sunday who while we were walking around told me she had to be in love to have sex with someone(Something I'd heard before) 6 hours later she was filming herself masturbating and various other things unfit for print.

My favorite example of this is when girls try to push the whole " I date like a guy" thing. Recently this very cute little cocktail waitress named Sam tried to tell me she doesn't date and plays guys. Literally a week later she was calling me every day trying to hangout and getting super clingy. Since I've moved I've heard variations of this from an Abercrombie and Fitch manager and a makeup artist. If a girl tells you she dates like a guy or is a player, run because she's clingy.

I've done the research for you.

The point is, much as we are trying to control our image in the girl's mind to make ourselves seem fun, confident, masculine and interesting. She is trying to do the same thing, and chances are both of us are misrepresenting ourselves.

Because as Chris Rock once said when you meet somebody of the opposite sex for the first time, you're not actually meeting them, you're meeting their representative.

How do you deal with this?

With the best advice I ever received about women (from my sister ironically enough, love you Gemma!) Never take anything a woman is saying seriously. Especially if you just met her.



Monday, August 30, 2010

990- Emotional Fludity


A lot of guys even some of
the top gurus out there,
think that the goal of an
interaction with a woman
is to get attraction from

This is somewhat true but
misses the point.

See, attraction is an emotion.

So in reality what we want is to
get the woman to first emotionally
react to us and then to allow us a
degree of what I like to call
Emotional Fluidity.

Emotional Fluidity, besides being
a term I just made up, refers to
what happens when a woman allows you
control of her emotions. It's not
a conscious process and it's also
where a majority of techniques come
into play. Especially those based on

I'm sure you've had what I'm about to describe
happen to you at least once.

You start talking to a girl,
you're attracted to. You're throwing
your best game at her, you're doing
everything right, and she just doesn't

Not an annoyed word, not a blowoff,
just apathy.

In reality apathy is worse than
hate and anger, because a person
has to at least care about you to
hate you.

When a person is apathetic you have
no emotional fluidity. They don't
regard you as important enough to
sway their emotions in the slightest

Sometimes this has to do with value,
sometimes it has to do with looks, but
most often it has to do with communication

You must communicate with women in a
way that early on sparks an EMOTIONAL
reaction. That reaction does not have
to be attraction, it can be curiosity,
annoyance, confusion, or a ton of other
things, but the goal when you start talking
to a woman is not to get attraction, but to
get EMOTION. Almost any emotion can become
attraction, but without emotional fluidity,
you CANNOT get attraction


JS- The King of Content

Thursday, August 26, 2010

The Importance Of Relaxation In Pickup

One of the biggest things I've realized as
I've gotten better with women, is that one
of the core skills related to socializing
in general is the ability to relax befor
and during a conversation.

The ability to be relaxed, especially
during the beginning of a cold approach,
conveys a lot of things about you. It shows that
you are confident, used to being around
beautiful women, comfortable.

Plus it allows the woman to relax.

I remember when I started approaching
"hotter" girls, I realized something
startling. There were certain types
of girls I could approach and actually
feel "cooler" than. Some of them were
even extremely attractive. When I approached
these girls, I'd ALWAYS do well, because
I was relaxed "Knowing" I'd do well with

But for whatever reason, they weren't
the kinds of girls I really wanted.

And those girls(The ones I really wanted),
would make me a nervous,mess.

I would stammer, speak softly and weakly,
avoid eye contact.

All because I REALLY wanted them and because
of that I made the interaction WAY too important.

This buildup made it nearly impossible for me to
relax when I approached them.

Even when I ALREADY knew what to do and could do it
successfully with other girls.

So what did I do?

Two things.

First I progressively desensitized myself by FORCING
myself to talk to every hot girl I saw even if it was
just to squeak out a "hi"and run away.

Secondly I learned some relaxation techniques like
15 second breaths, Achievement statements, and muscular
relaxation techniques. But more importantly I focused all
my attention(after I started a conversation) on relaxing.
Sometimes I'd even look for a little flaw on the girl to
help myself not be intimidated by her looks.

And now I can talk to any girl, anywhere, regardless of their
looks or the situation while staying totally relaxed at all times.

Especially with the girls I REALLY like.

I'd also recommend daily stretching and meditation to help
with creating a more laid back presence both physically and

JS- The King Of Content

Wednesday, August 25, 2010

Positioning In Dating

Positioning is a term from marketing that refers to creating an image or identity in the mind of a perspective consumer for a product or service that is being marketed.

Positioning is extremely important when it comes to dating.

The way you position yourself upon first meeting a woman, can determine the entire course of your relationship with her.

When it comes to positioning the magic question, is what can I do for her?

You have to position yourself as someone who has something she wants.

Now what that something is can differ from person to person, but to have the greatest amount of success you must position yourself as someone who has something she wants.

Let's look at a couple of examples of good positioning.

1. Potential Boss/source of income: We did a video shoot a few months back and I saw the power of this positioning first hand. If you want to get all evolutionary psychologist here, you could say it relates to survival and security.

2. Club Promoter: This one only works with girls who go out in the area you promote in, but club promoters always start with higher positioning because they control (easy)entrance to the club. Anytime you have a "hookup" you can use that for positioning.

3. Expert in an area she's interested in learning more about. Being able to teach a girl something simple and basic or letting her see you be way above average at something creates higher positioning. I took a girl with me to a kickboxing class the other day and helped her learn to throw punches the right way. The key here is that it has to be something they're interested in. I don't talk to girls about pickup even though I'm an expert in it and can explain things in great detail.

A classic example of positioning is the way nightclubs in cities like Miami, LA, and Vegas work. Unless you have connections, you line up outside of an empty nightclub. This wait time positions the club as exclusive and popular. As opposed to letting everyone in at once, which would position them as half full.

Also look at the difference in positioning created by nightclubs in how you offer to buy a woman a drink. If you open with it you're positioning yourself as willing to pay for her time. Needy, and loserish. However if you buy overpriced bottles(again without a hookup then they're $60 in tip, I know) and open by inviting the girls to the table for a drink, you're positioned as cool and trendy. Even though in both situations you're offering the girls free alcohol to hang out with you...

So let's re-cap this post: Positioning is all about how you differentiate yourself from everyone else in relation to the woman you're dealing with. We want to create positioning based on what we can do for her. This is one of the things that can cause women to chase you.


JS- The King Of Content

Monday, August 23, 2010

Post # 987- Fun New Technique

Oh the countdown to DRAMA is ON!

13 more blog posts and I will probably get sued for revealing some scandalous shiz...

Actually may have to release the post as a work of fiction with names changed, kinda like The Game

Anyhoo, here's a quick technique I've been using at night when it's time to pull.

Originally it started out honest and then became a technique.

What I'll do is around 30 mins before last call or the end of the party, I will look at my cellphone and then ask the girl how I should blow off a booty call politely because I want to hang out more with her.

This is a great little last bit of pre-selection before you go for the pull.

As former Fast troll Feminator would write:


JS- The King Of Content

Sunday, August 15, 2010

Learn Directly From My Biggest Influence; Captain Jack


Most of you have probably already heard about Captain Jack. We were wings for a couple years and we probably had a higher output than any other Wing tandem in history. A couple of years ago I named him the world's best pick-up artist. (I've been OUT in the field with more professional 'name' PUAs than anyone else so I am the most qualified to make that kind of judgement.)

Anyways, here are 5 posts by CJ I think you should read. I believe they will change your game forever. Even if you've already read them before you should read them again. CJ's posts are often layered with little bits of golden information that you 'get' only with more and more experience.

Here they are:

Post 1:Romance = Sexual Tension

In this post, CJ discusses a lot of the dynamics behind Sexual Framing. It launched his very effect 'Framing Mastery' program where the number of SNLs quickly exceeded the number of PUAs on the call. Many were getting multiple SNLs in the same week.

Post 2: Game Dynamics

This post doubled CJ's blog traffic. It describes the framework and rules behind all human interactions and makes PU so simple and fun and returns the thrill of pick-up back to the PUA. It expands on these ideas:

All Games are Based on Agreement.

Game Dynamic 1: You and her must agree you are both Players in a Game You Both Want to Play.

Game Dynamic 2: You and her must agree you are both playing the same Game TOGETHER.

Game Dynamic 3: You must show her that you VALUE her Game Goal.

Game Dynamic 4: You must demonstrate that you can carry her through the Obstacles… first by handling them in her mind, then in the immediate environment then over time.

By passing each dynamic you get closer to sex. Her statements and questions are evaluated in the light of which Dynamic she is trying to Clarify. This is a must read post.

Post 3: Keeping It Sexual In Comfort . This is for those PUAs who find themselves getting stuck in boring, non-sexual conversations or Day2s that go nowhere.

Post 4: Gun To The Head Gaming Part 1. This is what CJ would do if goons broke into his house and told him he had to bet laid THAT NIGHT or they'd come back and shoot him in the face!

Post 5: Gun To The Head Gaming Part 2 . This is a checklist that every PUA should measure themselves against every night they go out. It is a way to truly measure your performance and shore up your weaknesses. PURE GOLD!

Why am I asking you to go read them? Very simple.

1. I know that reading them will boost your Game to the next level. No doubt. Each post in itself could do that, but all 5 together is a virtual guarantee.

2. CJ has just put every product he's created up for sale at a deep discount. I think everyone should invest in his material. I don't want you to miss out. Go here to read more about his "Insane Completion Offer" .

Friday, August 13, 2010

Club People VS Non Club People

Ok here's a quick post that can actually make you a lot happier and more successful with women.

In my experience(and for the sake of this article) there are two types of people in the World; Club people and non club people.

Club people LIVE for the club. It is the highlight of their week and they go regardless of whether they actually get laid, meet people they like, or even have a single social interaction with another person. Some of them go to dance,all of them like to drink, and most use drugs recreationally if they don't have a full blown drug problem.

On the other hand we have non club people or as I like to refer to them "my readers." I would say 99% of guys who get into this are not club people. Meaning that if you took away the alluring possibility of getting laid, these guys would NEVER go to bars and clubs. I should know, because I am one of these people.

Now for years and years I believed that in order to be good at this, you have to be going to bars and clubs, because that's where the hotties were. I tried for years to like bars and clubs. In fact when I was living in Dallas and Miami I was out by myself in bars and clubs 3-4 nights a week, and 6-7 nights a week total.

Yet even when I was having outrageous success, I NEVER looked forward to going to these places.

Eventually it hit me, the truth is you're either a club person or you're not. And I was not.

So about 6-7 months ago, I stopped going to bars and clubs outside of bootcamps and dates.

I was expecting my level of success with women to take a small hit, because I wasn't going to be around the drunk and slutty contingent which is so integral to bar and club success.

Instead the opposite happened, I started to go eat lunch at various malls in the Scottsdale area and was amazed to find hotter and much cooler girls there than I was meeting at clubs. Instead of sleeping with less girls a month, I was sleeping with more.

It was then during a conversation with Jay Formhandle that I got the second piece to the puzzle. He remarked that you NEVER meet club girls during the day. I thought about it for a second and outside of flights to and from Las Vegas, he was completely right. Club girls don't come out during the day and day time girls (Like grad students, nurses, lawyers, and most real models as opposed to "Models") are rarely found at night.

So take this post as a guiding light, if you HATE bars and clubs; STOP GOING TO THEM. You don't need to interact with scumbags in order to meet attractive women. They are literally all around you as you go through life.

And in the meantime you can make fun of ridiculous club people on websites like this one:

The Dirty

That is all.

JS- The King Of Content

Wednesday, August 04, 2010

The Seduction Roadmap is CLOSED

Thanks to everyone who took part in it.

We sold out all 500 copies before midnight last night.

Sorry if you missed it...


Monday, August 02, 2010

This Guy Got Laid 3 Times Last Week... No Joke!


When I told you that the Seduction Roadmap was the
most powerful seduction system on the planet, I
was NOT joking.

For example, Here's an email that was sent to me
literally minutes before I did the special Seduction
Roadmap encore teleseminar last Saturday:

"Hey Jon. from last Thursday to Tuesday i went out
four times and three of the times I got laid. Breaking
my record.

The Seduction Roadmap is giving me the results I had
alway dream of. My pick up on tuesday night was
awesome. The first girl that I approached I ended up
taking home.

She was so attracted to me she ended up convincing
her friend to come home with me and her. I haven't
even got good at using the any cold reads yet.
the stuff is awesome."

Troy B.
Edmonton, Alberta, Canada

Would you like to be the next Seduction Roadmap
success story?

If so, that I really think you need to check out
this site and register for the Seduction Roadmap
Training program RIGHT NOW:

Seduction Roadmap



P.S. We have literally DOZENS of Seduction Roadmap
success stories just like this one. YOu can read
the juicy details here:

Seduction Roadmap

P.P.S. We're closing registration for the Seduction
Roadmap this TUESDAY at midnight, Pacific Time. I
suggest you sign up right now so you don't miss
out on this special opportunity:

Seduction Roadmap

Sunday, August 01, 2010

Here's One Last Chance?

Hey there,

Last Thursday, I did an AMAZING no-charge call
titled, "The Seduction Roadmap Revealed: How
To Turn 'Conversations' Into Sizzling Hot
Sexual Encounters... Every Single Time!"

The call was PACKED with a ton of great content
that you can immediately go out and use to
get more s-e-x.

Here's just one email I got right after the call

"Hey man just wanted to tell you that call was sick
- I really liked how you focused on "get laid" game
rather than "attraction" game. Be prepared to receive
a lot more emails like this because that was one of
the best conference calls I think you've ever had.

- Marc

P.S. Thanks again man and I'm gonna go out and use
that shit tonight"

If for some reason you missed the call, you're
in luck because I just made a recording of the
call available. You can download the recording
by going here:


This is going to be your absolute last chance
to get this information.

Get it here:



J$-The King Of Content

Friday, July 30, 2010

Let's Try This Again

Did you make the call yesterday?

If not, don't feel bad. You weren't alone. We were
completely packed even though we reserved as many
lines as we could.

I also got quite a few emails from guys in countries
like England and Australia who weren't able to make
the call because either it was really earlier in
the morning for them or because they had to be at
work during the call.

If you're one of the people that missed the call, you're
in luck because we're doing a special encore call
this SATURDAY, at 3:30 p.m. EDT (12:30 p.m. PDT)
[Check out if you're having trouble
finding your local time]

Yes, you'll have a second chance to listen it to my
teleseminar "The Seduction Roadmap Revealed: How
To Turn 'Ordinary' Conversations Into Sizzling Hot
Sexual Encounters... Every Single Time!"

Trust me, you want to be on this call. Look at what
participants are saying:

"Hey man just wanted to tell you that call was sick
haha - I really liked how you focused on "get laid"
game rather than "attraction" game.

Be prepared to receive a lot more emails like this
because that was one of the best conference calls
I think you've ever had.

Thanks again man and I'm gonna go out and use that
shit tonight"

- Marc F.

Now's your chance to hear for yourself what all the buzz
is all about. You can register for this no charge call
here: Register

Talk to you tomorrow,

JS -- The King of Content

That Was Awesome!

I just hung up from a call I hosted with over 5,000
guys where I revealed my simple, 4-step process for
turning “ordinary" conversations into sizzling hot
sexual encounters.

During this call, I shared my proven, step-by-step
process for making sure your interactions with the girls
you're attracted to lead to nowhere but your bedroom.

I call this process the Seduction Roadmap. And During
the call, I also let you now about my Seduction Roadmap
Training Program.

In this program, I take you by the hand and walk
you through the entire Seduction Roadmap process
in step-by-step detail.

You get detailed explanations of each component of the
Seduction Roadmap as well as TONS of examples and strategies
of how to apply the Seduction Roadmap in the real world.

To put it simply, after you go through the program
you will know the EXACT steps you need to take to
begin a sexual relationship with any girl you’re
attracted to.

You’ll also know how to apply these steps in ANY
situation and in ANY environment.

Plus... and this is huge...

Every person who signs up for the program right now
gets a fre'e ticket to a special 3-day live event that
I'm putting on this October in Los Angeles.

Now, this program is limited to just 500 guys.
That's just maximum number that the special
online learning platform that I set up for
you can handle.

So if you want to have a life filled with an abundant
supply of beautiful women and sexual satisfaction...

Then you need to take a very close look at this

Seduction Roadmap

J$-The King Of Content

P.S., If you are thinking about joining the program,
there are two great reasons to do so right now:

1. The program is limited to only 500 people and since it’s
finally available literally everyone else is emailing their
subscribers and letting them know about it.

I’m guessing that in the next 24 hours over
200,000 people are going to be invited to join this program.
This means that it could sell out at any minute and if you
wait too long, you might be not get in.

2. I have three amazing early mover bonuses that I'm giving
to the first 200 people who sign up for the program. These
include a 78-minute training video exclusively how to get
Same NightLays, and special module on the Secrets to Dating
YoungerWomen and a video featuring Mack Tacktics creator Dean
Cortez on how to get 9s and 10s.

These bonuses are going quickly so if you want to get
your hands on them, you need to act fast:

Get It Now

P.P.S If you were one of the people that tried to call in but
couldn't or weren't able to hear. I'm looking into doing
an encore call probably this Saturday. Stay tuned
for details... In the meantime, check out this site:


Tuesday, July 27, 2010

What Every Man Must Know About Seduction

Hey there,

This Thursday, July 29, 2010 at 9:00 p.m. Eastern Time
(6:00 p.m. Pacific Time) I'm doing a free teleseminar
and you're invited. The topic is:

"The Seduction Roadmap Revealed: How To Turn 'Ordinary' Conversations
Into Sizzling Hot Sexual Encounters... Every Single Time!"

(In a hurry? Grab your seat by heading over to: )

On this call I'm going to reveal my scientifically proven
Seduction Roadmap that every guy who wants to have a
life filled with sexual abundance needs to know.

Here's some of what you'll discover:

* My never-before-revealed process that lets you know EXACTLY
what you need to do to move your conversations towards sex!
(No more guessing "what to do" or "what to say" next.)

* How to (finally) be the confident, sexual man that you know
you were meant to be!

* How to easily bring out the "naughty side" of any woman!
It's PROVEN that ALL women have a naughty side simply waiting
to come out to play... and if you're able to bring this side out
effectively, sex with you becomes inevitable!)

* My three best "sexual accelerators" that guarantee that
clothes come flying off... FAST!

* How to apply the Seduction Roadmap in the Real World to
get MASSIVE RESULTS as quickly as possible!

* And MUCH More!

Here's the link to register for this no-charge teleseminar:




P.S. When you register for this call you'll also receive
IMMEDIATE ACCESS to all three Seduction Roadmap training

These videos are great and will really help prepare you
for the upcoming call. I suggest you watch them now while
they're still up: