I was surfing the depths of the interweb yesterday and found a link to a pretty awesome article that confirms something I have been thinking for a long time.
The act of merely mentioning a woman's name makes men perform worse on standardized tests. That's right just the mere mention let alone real life interaction.
Is it any wonder cold approach can sometimes feel like the hardest thing on Earth? I think not.
The article as a whole is worth a read, and you can check it and the study out: